Loylogic successfully launches the new SAS EuroBonus Shop

Zurich, Switzerland – Only six months after winning the pitch process, Loylogic, the leading international reward solutions provider, goes live with the new SAS EuroBonus Shop. For EuroBonus members, the Loyrewards™ 2.0 platform provides a whole new loyalty and shopping experience, with a wide range of personalized services, several redemption features and a worldwide partner network offering over 600 exciting non-flight rewards from top Scandinavian brands to a suborbital space flight.

To start with a bang, EuroBonus members can bid for a newly launched Philips 21:9 LCD TV and the points will be donated to a good cause.

After an implementation period of only six months, Loylogic timely goes live with the new EuroBonus Reward Shop. The shop presents itself in a whole new appearance and look & feel and offers the latest loyalty and shopping technology to EuroBonus members. From day one, EuroBonus members worldwide can redeem EuroBonus Points for over 600 non-flight rewards in various shopping categories, such as Home & Living, Style & Beauty and Kids & Family. Another key differentiator is the Loypay™ reward payment technology, which allows EuroBonus Members to individually select their preferred points-plus-cash combination to pay for any non-flight reward.

In addition, Loylogic’s Loyrewards™ 2.0 platform offers a large variety of additional features such as online auctions, raffles and donations. The shop offers a completely personalized reward and shopping experience to EuroBonus members and will help the SAS EuroBonus team engage and retain existing customers.

Bruno Frieden, COO of Loylogic said:
“The SAS EuroBonus Project has, and will continue to be, an exciting project for Loylogic. Together with SAS, the team solved many complexities associated with currencies and government rules to deliver a leading reward solution in just six months. We are extremely happy with the result and look forward to see the EuroBonus program achieve new heights.”

About Loylogic
Loylogic is the world’s leading innovator and creator of points experiences, insights, commerce and engagement. By tantalizing members with more choices and arming programs with insights on behavior – anticipating both present and future needs – we deliver powerful solutions that amplify engagement and build loyalty.

Founded in 2005 with offices around the world and a global content network of more than 500 merchants and 2,000 online stores offering millions products and services, Loylogic, the new paradigm of points-based e-commerce and e-payment solutions, is the partner that the world’s leading loyalty programs trust with making their points and miles loved more. For more information please visit loylogic.com.

Loylogic Inc.
Freihofstrasse 22
CH-8700 Kuesnacht/Zurich
Phone: +41 43 500 51 55
Email: press@loylogic.com