Loylogic Wins Swiss Economic Award

Zurich, Switzerland – Loylogic, the leading global provider of points earn and burn solutions, was announced today as the winner of the 2011 Swiss Economic Award, the most prestigious entrepreneur award in Switzerland.
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Loyalty Success

The Swiss Economic Award underscores the success Loylogic has enjoyed since its inception in 2005, and is a direct reflection of Loylogic’s international expansion and the growing contribution of entrepreneurial Swiss businesses to the economy. It is also a significant testament to Loylogic co-founders Dominic Hofer, Bruno Frieden and Thomas Kindler whose hands-on approach to the company development has ensured calculated strategic maturity during a turbulent economic period. Equally important, the Swiss Economic Award is an important benchmark to the loyalty industry as a whole. With 2011 marking the 30 year anniversary of the world’s first loyalty program, the industry has evolved from spin-off divisions to established and independent companies such as Loylogic, and continues to drive value to members and loyalty programs worldwide.

Loylogic’s History

In just 5 years of operation, Loylogic has emerged as the leading points earn and burn solutions provider in the global marketplace, serving the world’s leading loyalty programs across industries. Loylogic commands the loyalty industry’s most comprehensive merchant network ever developed, backed by state-of-the-art technology, and an electronic and mobile commerce experience desired by members worldwide while providing thought leadership and strategic direction with ideas, solutions, and vision.

Swiss Economic Forum

Established in 1999, the Swiss Economic Award is an annual award presented to Swiss companies who have shown excellence through innovation in their business, the leadership of the individuals powering the development of the company as well as financial success that contributes to the growth of the Swiss economy and beyond. Awards are given in three categories: High-tech/Biotech; Manufacturing; and the provision of Services, for which Loylogic has been awarded.
As the most prestigious award granted to new, emerging, and entrepreneurial businesses in Switzerland, the esteemed council of the Swiss Economic Forum is sponsored by the most established names in Switzerland such as UBS, Swisscom, IBM, PwC, and Allianz. The Award Jury includes some of the leading names in Swiss business, such as Carolina Müller-Möhl, Board of Directors of Nestlé SA; Dr. Manfred Knof, CEO of Allianz Suisse; Heliane Canepa, former CEO of Nobel Biocare, two-time Entrepreneur of the Year in Switzerland and Financial Times 25 Most Successful Businesswomen in Europe; Prof. Dr. Hans Peter Wehrli, Professor of Marketing at the University of Zurich; and Isabelle Welton, CEO of IBM Switzerland.

Dominic Hofer, CEO Loylogic, said:
‘The Loylogic team fosters and strongly believes in values such as innovation, entrepreneurship and passion. Winning the Swiss Economic Award highlights the great achievements of Loylogic in the short time we have been operational. To receive this kind of recognition is a fantastic accolade to all the hard work from our exceptional people that have driven the company’s success. Yet we have not at all reached our full potential and will continue the successful path we’ve started.’

About Loylogic
Loylogic is the world’s leading innovator and creator of points experiences, insights, commerce and engagement. By tantalizing members with more choices and arming programs with insights on behavior – anticipating both present and future needs – we deliver powerful solutions that amplify engagement and build loyalty.

Founded in 2005 with offices around the world and a global content network of more than 500 merchants and 2,000 online stores offering millions products and services, Loylogic, the new paradigm of points-based e-commerce and e-payment solutions, is the partner that the world’s leading loyalty programs trust with making their points and miles loved more. For more information please visit loylogic.com.

Loylogic Inc.
Freihofstrasse 22
CH-8700 Kuesnacht/Zurich
Phone: +41 43 500 51 55
Email: press@loylogic.com