• Nov 012016

    Milestones 2016

    • Launched Akruu, a cutting-edge earn platform offering options to earn points/miles
    • Partnered with five European and a Middle Eastern frequent flyer programs on Akruu
    • Partnered with the largest Indian frequent flyer program for a Reward Platform
    • Won REBRAND 100® Global Award for bold and exciting new brand look

  • Oct 312016
    Akruu Logo

    Loylogic Launches Akruu, an Industry-leading Loyalty Solution Offering New Ways to Earn Points/Miles from Multiple Program Currencies

    Programs Using Akruu Will Experience a Significant Boost in Member Engagement, Revenue and Brand Loyalty

    Atlanta, GA – November 1, 2016 – Loylogic, the leading loyalty solutions provider, has launched Akruu, an innovative online solution that provides loyalty program members with unparalleled flexibility in earning points/miles. As such, Akruu is able to create a significant boost in member engagement and revenue for loyalty programs that are participating in Akruu. 

  • Jul 112016

    One Step Forward, No Steps Back

    In response to Colloquy’s 2015 Loyalty Census which specified that nearly 60% of loyalty programme members are inactive, we recently advocated on the way members of loyalty programmes are able to earn their points or miles. When delving deeper into the issue of loyalty programme activity, the problem is not acquisition, in fact, at 3.3B members globally, people are signing up for loyalty programmes more than ever before.

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  • May 032016

    Don't Mind The Gap: The Collect Effect

    In 2015, loyalty program membership recorded the highest number in history at 3.3B program members; conversely, program activity levels are at an all-time low as nearly 60% of members are inactive . This does not come as a surprise given that loyalty program activity rates have been heading down this path for years; it’s time to look at how to transform the way your members engage with your program.

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  • Apr 272016

    Loyalty@Freddie's Conference and Awards 2016

    Las Vegas, USA
    28-29 April, 2016

    Global Flight, Flightglobal and The Freddie Awards are delighted to announce the third annual loyalty conference, the Loyalty@Freddies will be taking place on April 28 - 29, 2016 in Las Vegas, USA, immediately before the Freddie Awards. This conference will showcase the best practice of previous Freddie Awards winners, delivering invaluable insights to delegates who want to stand out from the crowd. Loylogic is a Bronze Sponsor of the Loyalty @ Freddies Conference and a Gold Sponsor of the Freddie Awards.  

  • Mar 012016
    Loylogic Logo

    Loylogic Wins Industry Award for Its Bold and Exciting New Look

     Zürich, Switzerland

    Loylogic, the leader in global e-commerce and e-payment solutions for loyalty programs, is pleased to announce that it has been recognised in the annual REBRAND 100® Global Awards for its recent rebranding project, which set out to give the company an updated image- one that is better aligned with its business philosophy