Pointspay: “Best Loyalty Industry Innovation”

Zurich, Switzerland – Loylogic, the leading innovator of loyalty e-commerce and e-payment solutions, has won the award for the ‘Best Loyalty Industry Innovation” for Pointspay at the Loyalty Awards in London on June 11, 2013. Pointspay is the world’s first global mobile payment wallet that enables payments with loyalty currencies at over 32 million merchants worldwide.

Best Loyalty Industry Innovation 2013

The award was presented at The Loyalty Awards, a major event in the loyalty industry, in the presence of hundreds of loyalty professionals as well as illustrious people from the industry such as Sir Keith Mills, who was honoured with the Outstanding Contribution to the Loyalty Industry Award.

The winning of Pointspay is testament to Loylogic’s visionary solution that answers to the need of millions of consumers who would like to spend their hard-earned miles and points for anything they want, anywhere and at any time. The solution was launched with Etihad Guest, the leading global loyalty program from Etihad Airways. Since its inception in 2006, Etihad Guest has been a driving force of innovation in the loyalty industry. To date, more than 350’000’000 Etihad Guest miles have been loaded on Pointspay Cards, and transactions have taken place in over 80 countries across the globe. Over the coming months, the numerous loyalty programs that have requested to be added to the delivery pipeline so their members can benefit from Pointspay redemptions will be activated.

Dominic Hofer, CEO of Loylogic and Pointspay, said:
“After winning two awards for Pointspay from the payment industry, we now collect an innovation award from the loyalty industry. We are proud to play an important role in the loyalty industry’s evolution together with our partner Etihad Guest as well as our payment partners that already work with us on the next generation of Pointspay.”

For more information about Pointspay, please visit www.pointspay.com. Download the Pointspay Mobile Application for the iPhone or Android OS.


About Loylogic
Loylogic is the world’s leading innovator and creator of points experiences, insights, commerce and engagement. By tantalizing members with more choices and arming programs with insights on behavior – anticipating both present and future needs – we deliver powerful solutions that amplify engagement and build loyalty.

Founded in 2005 with offices around the world and a global content network of more than 500 merchants and 2,000 online stores offering millions products and services, Loylogic, the new paradigm of points-based e-commerce and e-payment solutions, is the partner that the world’s leading loyalty programs trust with making their points and miles loved more. For more information please visit loylogic.com.

Loylogic Inc.
Freihofstrasse 22
CH-8700 Kuesnacht/Zurich
Phone: +41 43 500 51 55
Email: press@loylogic.com