Pointspay Wins the ‘MPE Loyalty Award’

Zurich, Switzerland – Loylogic, the leading innovator of loyalty e-commerce and e-payment solutions, was awarded with the ‘MPE Loyalty Award’ at the prestigious 2013 Merchant Payment Ecosystem event in Berlin. The recognition was given for the launch of Pointspay, the world’s first mobile wallet which enables payment with loyalty currencies at over 32 million merchants worldwide.

Pointspay is the industry’s first redemption solution that enables loyalty program members to pay for anything, anywhere and at any time using their points and miles. The solution finally provides loyalty program members with the ultimate flexibility and convenience when redeeming loyalty currencies; a customer need that was revealed in a market survey conducted by Loylogic in 2012 among 1,500 members of over 50 loyalty programs worldwide. Pointspay brings new, virtual currency to merchant points of sale all over the world and helps participating loyalty programs to boost member engagement and overall program satisfaction.

“Together with our clients, the leading loyalty programs in the airline, hotel, payments and telecom industries, we have been fortunate to win more than 20 loyalty industry awards over the last few years. The prestigious ‘MPE Loyalty Award’ for Pointspay is the first award we have received in the payment industry and is great recognition for the innovation and value add we bring to virtual currencies”, says Dominic Hofer, CEO of Loylogic. “Pointspay is the first, truly global mobile payment technology in the market, and are embracing our role as the loyalty and virtual currency partner of the digital wallets currently being developed by the leaders in the payments and telecom industries.”

For more information about Pointspay, please visit www.pointspay.com and click here to download the Pointspay Mobile Application.

About Loylogic
Loylogic is the world’s leading innovator and creator of points experiences, insights, commerce and engagement. By tantalizing members with more choices and arming programs with insights on behavior – anticipating both present and future needs – we deliver powerful solutions that amplify engagement and build loyalty.

Founded in 2005 with offices around the world and a global content network of more than 500 merchants and 2,000 online stores offering millions products and services, Loylogic, the new paradigm of points-based e-commerce and e-payment solutions, is the partner that the world’s leading loyalty programs trust with making their points and miles loved more. For more information please visit loylogic.com.

Loylogic Inc.
Freihofstrasse 22
CH-8700 Kuesnacht/Zurich
Phone: +41 43 500 51 55
Email: press@loylogic.com