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At Seamless Middle East 2025, Pulse iD and Loylogic announced a strategic partnership to reshape how banks, fintechs, and merchants drive customer engagement through loyalty.

Loylogic has partnered with celebrated thought leader M. Tamra Chandler to introduce a groundbreaking approach to employee recognition: The 100 Moments That Matter – exclusively designed for Ultimate. Tamra has devoted her life's work to elevating human and team performance through practices that put people first, and The 100 Moments That Matter is a unique and powerful platform for achieving these goals.

Loyalty Lab, the loyalty consultancy founded by Vicky Elliot, a hotel industry professional with over 25 years of marketing experience in the luxury travel industry, has joined Loylogic’s rapidly growing INLEAGUE partner program as a strategic consultant.

Apex Loyalty, the pioneer of an award-winning B2B customer engagement and loyalty solutions platform, has joined INLEAGUE, Loylogic’s rapidly growing partner program.

Dedicated new gift card platform opens up a world of travel and retail rewards options for more Saga Club members. Icelandair has extended its partnership with Loylogic, the global loyalty and rewards engagement technology specialist, to launch a new gift card platform that provides greater points redemption choice to members of the Icelandair Saga Club loyalty program around the world.

Loylogic has partnered with Visit Oman and ASP Online Software to launch an innovative Points-as-a-Service (PaaS) reward program for international travel trade partners.

Loylogic is proud to congratulate our valued partner African Bank and its Audacious Rewards team on being named Loyalty Team of the Year at the 2025 International Loyalty Awards, held this week in Dubai.

One of Loylogic’s partners, African Bank, is celebrating the success of its innovative rewards program, Audacious Rewards, which was named Best Short Term Loyalty Campaign at the International Loyalty Awards in Dubai last month. The awards judges praised the synergy between African Bank – The People’s Bank – and the Soweto Marathon, known as ‘The People’s Race’, noting that both originate in Soweto and share a rich heritage of pioneering inclusivity. African Bank’s sponsorship was an ideal opportunity to connect with its customers, market its Audacious Rewards programme, and add value to its members.

What’s fueling the future of large scale fuel rewards programs? For this episode of the Loylogic Podcast, Olivier Martinet, CEO of Posidonia Consulting and former Vice President of marketing at BP, joins us to discuss fuel loyalty programs and what’s driving any rethinking of customer retention, revenue generation and incentivized engagement strategies.

The Loyalty People, headed by Tom Peace, has joined Loylogic’s innovation focused INLEAGUE channel partner program. The Loyalty People are strategic consultants with a laser focus on Loyalty, CRM and Customer Engagement, complementing Loylogic’s position as an engagement solutions innovator. Together, the organizations will empower brands across multiple verticals to create stronger relationships and promote sustainable growth through innovative loyalty solutions.

In this episode of the Loylogic Podcast, we welcome Ozan Yagci, co-founder of one of Loylogic’s INLEAGUE channel partners, Apex Loyalty, to dive into the world of retailer B2B loyalty best practice, to find out what is driving successful enagement and rewards programs.

In the world of ever-evolving technologies and digital ecosystems, Web3 has the potential to revolutionize the way we interact and engage online. At the heart of this transformation lies the concept of community building, which has been amplified and invigorated by the integration of digital assets. These digital assets have given rise to new possibilities, particularly in the realm of loyalty programs, where brands and organizations can enhance customer engagement, foster long-term relationships, and create thriving communities like never before.

For the fourth episode of Loylogic’s podcast, we’re joined by David Slavick, Co-Founder and Partner of Ascendant Loyalty, a Loylogic INLEAGUE partner, to discuss innovation in iGaming and Casino loyalty.

In a recent episode of the Loylogic podcast, Evert De Boer, CEO and co-founder of Fidivio, and Managing Partner at On Point Loyalty, joins Gabi Kool, CEO of Loylogic, to discuss how the full potential of airline loyalty can be realized.

As sports organizations strive to adapt to the challenges of modern fan engagement, one successful model offers a wealth of insights: Frequent Flyer Programs (FFPs). The best frequent flyer programs have revolutionized customer engagement for airlines, creating ecosystems that not only reward customers for their loyalty but also provide valuable data and unlock new revenue streams.

We look forward to welcoming you to Loylogic LIVE. Read on to find out more about our brand new online event. What is Loylogic LIVE? Loylogic LIVE is a virtual event that showcases how Loylogic is enabling organizations to deliver successful loyalty and rewards programs. Through a series of short sessions, we’ll discuss how the latest loyalty innovations and Loylogic’s Brands2Communities strategy are enabling global brands to engage with customers and build the new era of loyalty. You can register for the event here: Loylogic LIVE Registration.