A leading Swiss online marketplace and frequent flyer program collaborate to engage their shared customer base
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- Loylogic recognized the key to loyalty commerce success was through close marketing collaboration and an aligned partnership vision.
- Loylogic partnership teams set objectives around shared customer of Microspot and Miles & More.
- Loylogic marketing teams co-ordinated and executed a collaborative marketing launch program.
- Growth in basket spend from existing shoppers.
- High proportion of new shoppers.
- New insights into reward preferences.