Challenge

Scandinavian Airlines wanted a regional rewards proposition that could cater to their members residing in Scandinavian countries.

 

Solution

Loylogic launched an e-commerce platform with local and global rewards fulfilment featuring a highly curated and bespoke rewards catalogue to resonate with the Scandinavian audience. Members were able to transact in their preferred language and currency to enhance their experience. Growth in mileage accrual and redemptions followed.

 

Impact

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