The Convergence of Loyalty and Payments

Zurich, Switzerland
05 March 2017

Akif Khan, Head of PointsPay, Loylogic

Loyalty and payments have always been closely linked, of course, with both being focussed on value exchange.  In the case of loyalty, brands providing benefits to customers in exchange for their continued business.  In the case of payments, brands providing goods to customers in exchange for monetary value.

Dominic Hofer's Interview With The Wise Marketer

Zurich, Switzerland
10 Feb, 2017

An Interview with The Wise Marketer CEO Rick Ferguson and Loylogic CEO and Founder, Dominic Hofer.

In this Q&A, Dominic discusses the durability of the loyalty model, the need for new tech on both the earn and burn side of loyalty programs, and the industries that will drive future loyalty innovation.

Loylogic Gold Sponsor and Presenter at Loyalty 2017 in London

Zurich, Switzerland
01 Feb, 2017

Loylogic have partnered with FlightGlobal and Global Flight to be a lead sponsor of the 9th Annual Loyalty Conference & Awards, additionally, Loylogic and Etihad GLC to deliver co-presentation during day 1 of the conference.

Finnair’s Loyalty Program Finnair Plus Joins Akruu

Atlanta, GA – January 17, 2017

Now, you can earn Finnair Plus Points on Akruu.com.

Connect your Finnair Plus account with Akruu and earn points for your online shopping.

Royal Jordanian Airlines Partners With Akruu

Atlanta, GA – December 7,  2016

Now, you can earn Royal Plus Miles on Akruu.com.

Akruu is the new, smart way, for Royal Plus members all over the world to earn more miles by aligning Royal Plus award miles accrual with consumer lifestyle. Akruu offers a revolutionised way of earning by  bringing together multiple ways to accrue, along with an increasing selection of loyalty currencies into one website.  

Loylogic Launches Buy Miles Plus Module on Akruu.com

The new module enables members to purchase top-up miles/points, while saving the program up to 75% over traditional commission rates

Atlanta, Georgia – Dec 1, 2016 – Today, Loylogic has launched Buy Miles Plus, a new Akruu.com module, which offers more points to program members (through the ability to purchase top-up points/miles), facilitating earlier redemption: a significant factor in ensuring the highest possible member engagement and ROI for the program. 

Eurowings Boomerang Club Launches with Akruu

Now, you can earn Boomerang Club Miles on Akruu.com

Atlanta, GA – November 17, 2016

Akruu offers members of participating loyalty programs to earn miles through an online platform in an unparalleled way.

Malaysia Airlines’ Enrich Loyalty Program Launches with Akruu

Enrich Announces Partnership with Akruu

Atlanta, GA – November 10,  2016

There Are Now More ways to earn miles for Malaysia Airlines’ frequent flyers.

Gulf Air’s Falconflyer Loyalty Program Launches with Akruu

Now, you can earn Falconflyer Miles on Akruu.com

Atlanta, GA – November 7, 2016

The Kingdom of Bahrain’s national carrier, Gulf Air, today announced a partnership with Akruu, an online portal that is changing the way miles are earned by providing members of participating loyalty programs with daily, constantly-evolving offers. Akruu aims to deepen member engagement by encouraging earlier and aspirational reward opportunities by making earning [akruuing] a part of everyday life.

Milestones 2016

• Launched Akruu, a cutting-edge earn platform offering options to earn points/miles
• Partnered with five European and a Middle Eastern frequent flyer programs on Akruu
• Partnered with the largest Indian frequent flyer program for a Reward Platform
• Won REBRAND 100® Global Award for bold and exciting new brand look